Chatham-Kent's mayor is calling for a regional strategy in attracting business and jobs.
Randy Hope plans to contact mayors throughout Windsor-Essex and Sarnia-Lambton to try and develop a new approach, branding the area as the South Shores Region.
"When you're dealing with foreign investment, they know Canada, when you mention the word China, do you know what province you are dealing with in China? So we need to clearly identify ourselves," he says. "Let's face it, the mayors in the GTA meet regularly, they have a strategy, they are pounding government, how do you think they got all the money they are getting for infrastructure? Because they had a united voice."
Hope says investment to one part of the region helps the others because people don't necessarily live in the same municipality they work in.
